December 25, 2020

    Social Technology and Business Decisions

    The real business challenge with the Social Web isn’t social media itself, but rather its relationship to the business or…
    June 28, 2020

    EFFECTS OF MEDIA-CREATED VISUAL IMAGES ON RESPONSES TO ACTUAL PEOPLE AND EVENTS

    To reiterate, Shrum et al.’s (this volume) research clearly demonstrates that exposing television viewers to fictional events can influence their…
    April 25, 2021

    Self-Management and Personal Development

    This opening chapter explores three issues. There is an introductory consideration of the self, an exploration of a model of…
    November 27, 2020

    TOURISM IN WESTERN EUROPE

    Tourism is an area of great economic significance to the EU. About 900 million holiday trips, almost evenly distributed between…
    November 7, 2020

    THE TOURISM INDUSTRY

    Tourism is a global phenomenon that includes a multitude of different types of businesses and government entities. It is a…
    December 2, 2020

    Build a Social Business

    Creating a social business—that is to say, a business that is connected through deliberately collaborative processes with both its customers…
    March 23, 2020

    The Need for Entertainment Scale

    Measuring individual differences in social-psychological variables has proved fruitful in consumer psychology. Well-known measures assess cognitive styles and motivations toward…
    February 24, 2020

    Customer Relationships: CRM Gets Social

    In the traditional sales cycle, CRM (customer relationship management) forms a datadriven understructure that powers an overall customer life cycle.…
    January 1, 2020

    Food safety issues

    Food safety is an important concern for patients with HIV infection because their immune systems have difficulty fighting off food-…
    April 24, 2021

    The New Role: Social Interactions

    The “social” in “Social Web” implies more than technology, more than the networks where people post photos and review books:…
    
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