December 25, 2020
Social Technology and Business Decisions
The real business challenge with the Social Web isn’t social media itself, but rather its relationship to the business or…
June 28, 2020
EFFECTS OF MEDIA-CREATED VISUAL IMAGES ON RESPONSES TO ACTUAL PEOPLE AND EVENTS
To reiterate, Shrum et al.’s (this volume) research clearly demonstrates that exposing television viewers to fictional events can influence their…
April 25, 2021
Self-Management and Personal Development
This opening chapter explores three issues. There is an introductory consideration of the self, an exploration of a model of…
November 27, 2020
TOURISM IN WESTERN EUROPE
Tourism is an area of great economic significance to the EU. About 900 million holiday trips, almost evenly distributed between…
November 7, 2020
THE TOURISM INDUSTRY
Tourism is a global phenomenon that includes a multitude of different types of businesses and government entities. It is a…
December 2, 2020
Build a Social Business
Creating a social business—that is to say, a business that is connected through deliberately collaborative processes with both its customers…
March 23, 2020
The Need for Entertainment Scale
Measuring individual differences in social-psychological variables has proved fruitful in consumer psychology. Well-known measures assess cognitive styles and motivations toward…
February 24, 2020
Customer Relationships: CRM Gets Social
In the traditional sales cycle, CRM (customer relationship management) forms a datadriven understructure that powers an overall customer life cycle.…
January 1, 2020
Food safety issues
Food safety is an important concern for patients with HIV infection because their immune systems have difficulty fighting off food-…
April 24, 2021
The New Role: Social Interactions
The “social” in “Social Web” implies more than technology, more than the networks where people post photos and review books:…
