June 28, 2020
EFFECTS OF MEDIA-CREATED VISUAL IMAGES ON RESPONSES TO ACTUAL PEOPLE AND EVENTS
To reiterate, Shrum et al.’s (this volume) research clearly demonstrates that exposing television viewers to fictional events can influence their…
June 1, 2020
Mental Models for Brand Placement
The use of brand placement in a movie or television program has been employed by advertisers for more than 50…
January 1, 2020
Food safety issues
Food safety is an important concern for patients with HIV infection because their immune systems have difficulty fighting off food-…
July 30, 2021
Developing Creativity, Intuition and Innovation in Schools
CREATIVITY – THE STARTING POINT Highly effective school leaders encourage the creativity of staff to find better solutions to school…
April 24, 2021
The New Role: Social Interactions
The “social” in “Social Web” implies more than technology, more than the networks where people post photos and review books:…
October 24, 2020
TOURISM LANDSCAPES
Places are a major focus of geographic study because they are the focal point of relationships among local residents, outside…
February 24, 2020
Customer Relationships: CRM Gets Social
In the traditional sales cycle, CRM (customer relationship management) forms a datadriven understructure that powers an overall customer life cycle.…
December 25, 2020
Social Technology and Business Decisions
The real business challenge with the Social Web isn’t social media itself, but rather its relationship to the business or…
September 4, 2020
TOURISM SUPPLY
One way of looking at tourism supply is to focus on tourist attractions. Tourist attractions are fundamental to the very…
April 25, 2021
Self-Management and Personal Development
This opening chapter explores three issues. There is an introductory consideration of the self, an exploration of a model of…
